Our Team

Peter Henry

Peter Henry

The Founder

An entrepreneur at heart, Peter ran his first successful company as a teenager. During the next twenty plus years of corporate product and service launches he developed a passion for systems and processes. Through working with multiple clients, Peter developed an eye and passion for fast changing technologies and assisting companies in building healthy process cultures from the outset. Some of his clients included payment services, security providers, data centers, application development companies, retail companies, universities, colleges, and numerous start-ups.

Utilizing a tested business framework, Peter assembled a team of highly-talented individuals who have worked with him to build the trademarked “Business Process Periodic Table”. This easy-to-use virtual knowledge core of standard processes, templates, examples and resources gives business owners the information and tools needed to grow and scale quickly.

The G10 SaaS platform combines its standardized processes and methodologies with an expert subscriber community to enhance scalability and drive acceleration for early-stage to medium companies. The platform is designed to pick up key performance indicators and act as a dashboard of progress for business owners, incubators and investors.

This is Business Growth By Design!

Jennifer Phillips


Through twenty five years experience, Jennifer has become a recognized and respected business consultant, senior facilitator and executive coach working in the financial, manufacturing and government sectors including international positions. Jennifer’s wide range of consulting experience includes the facilitation of strategic planning, leadership supervisory skills development, staff development programs, work/task analysis, and team building interventions. Jennifer’s focus on “human technology” – the people side of the business, has made her an expert at finding ways to support organizations in building strong, motivated work groups that produce results.

Jennifer Phillips started her career in sales and marketing as a product developer and national marketing manager for a large retail organization. She soon caught the “technology bug” when she acted as a liaison between the IT and the operational users during a major company-wide systems implementation. Over the next ten years, she went on to lead several corporate teams in major systems implementations using effective change management processes and project management systems.

Pooja Mathur

Pooja Mathur


Pooja Mathur’s extensive experience in marketing and sharp business acumen makes her a great addition to GrowthLogic’s team. In the seven years before joining GrowthLogic, she worked for multiple marketing companies where she lead large projects for both domestic and international corporations. Her responsibilities included planning, development and implementation of marketing strategies, communications and public relations activities to drive and grow businesses’ results.

Pooja’s marketing knowledge and experience have enabled her to collaborate on GrowthLogic’s strategy and product development. Pooja also has advanced skills in managing customer relationships, strategy development, project management, delivering traditional and digital marketing initiatives, corporate communications, increasing and maintaining customer databases and sales. Her exceptional organizational, analytical, and problem solving skills makes her a valuable member of GrowthLogic’s team.

Ed Berger

Ed Berger


Ed Berger, is an experienced writer with a published book, under his wing and another on it’s way. He has also written articles for the Toastmaster magazine, a leading magazine in communications and leadership. Alongside his work for GrowthLogic, he is also creating an online community for anti-bullying that will empower children and adults in their struggle.

Ed completed his education in Recreation Leadership from Conestoga, Kitchener. After his education, he dedicated his life volunteering at Pioneer Youth Services, City of Stratford School and City of Toronto, Rivera homes and worked with children, youth, autistic children, and seniors. He also became a trained Personal Support Worker and assisted the elderly and people with physical disabilities. He also served on the board of Myrmex, non-profit housing for 12 years where he started as the Secretary and shortly became the President.

Martin Gelb

Business Development

Martin has over 25 years of global experience with a range of software and services. He has served in diverse corporate environments, from large multi-nationals to small start-ups, in both public and private companies, and has gone to market in the Americas, Europe and Australasia. With Amdocs, Medcon (acquired by McKesson) and Verizon Information Services, Martin served in Product Management, Product Marketing, Sales Operations and Business Development roles. Recently, he was instrumental in the acquisition of OutsideIQ by Exiger Inc. and the acquisition of his family’s company, Eatrite Inc., by Healthy Selections Inc. Martin has a BA from the University of Guelph, Canada.

Advisory Board

Colin Kelleher

Strategic Advisor

Colin is a serial entrepreneur specializing in angel investing in early-stage technology start-ups. In addition to Industrial Skyworks, his current investments are in digital agriculture, e-retailing, energy informatics and analytics, medical devices and digital content optimization. Colin has had six successful exits in energy optimization technology, water technology, construction, real estate consulting and asset management modelling software for municipalities and utilities. Colin also co-led the Altus Group IPO on The Toronto Stock Exchange in 2005. He is a graduate of the executive program at Singularity University where he received the Singularity Prototype Challenge Award for his presentation on “Buildings of the Future”. Colin has served on the Board of Directors of the Ontario Centres of Excellence (OCE), chaired the OCE strategic planning committee in 2013 and 2014, setting the five-year plan for the organization’s strategic direction. Colin is a LEED-certified professional (Leadership in Energy and Environmental Design) and a member of the global Royal Institution of Chartered Surveyors.

Dave Witt

Strategic Advisor

Dave Witt is a seasoned entrepreneur motivated by the challenge of building new enterprises around innovative technologies. Following two successful exits at Empathica and Riva Modeling, Dave is actively assisting GrowthLogic with practical advice on capital structure, funding sources and go-to-market strategy. Riva was the pioneer and leader in AMP (Asset Management Planning) and Dave was instrumental in growing the on-premise software suite to over forty clients in five countries and responsible for all finance, legal, accounting and HR functions as well as participating in sales, business development and client management. Dave was a co-founder at Empathica, a leader in VOC (Voice-of-the-Customer) providing a SAAS solution to retailers in North America and Europe. There, Dave was responsible for all finance, legal, accounting and HR functions, including the investor and lender relations.

Michael Moser

Senior Director of Strategy, Finance, & Operations, Communications, Marketing & Brand Department

Michael Moser is a strategy, finance and marketing executive with extensive experience in the broadcasting, media and telecommunications sectors.

He is currently the Senior Director of Strategy, Finance, & Operations with the CBC’s Communications, Marketing & Brand (CMB) department.  CMB is the full service Communications and Media Ad Agency within CBC English Services. CMB are the marketers for all CBC content found on any of CBC’s platforms including TV, Radio One, Radio 2, CBC News Network, Documentary Channel, cbc.ca, and social media.  Marketing content examples include Hockey Night in Canada, the Olympics, Dragons’ Den, and radio one’s Metro Morning.

As a key member of the marketing leadership team, Mike is responsible for the go to market strategic planning for all CBC content. His strategic scope also includes management of finance and budgets, maximizing CBC owned/partnered media assets and new business development. His operational scope includes departmental planning, human resources, procurement and vendor management.

CBC/Radio-Canada is Canada’s national public broadcaster and one of its largest cultural institutions. The Corporation is a leader in reaching Canadians on new platforms and delivers a comprehensive range of radio, television, internet and satellite-based services. Deeply rooted in the regions, CBC/Radio-Canada is the only domestic broadcaster to offer diverse regional and cultural perspectives in English, French and eight Aboriginal languages.

Mike joined the CBC after many years at TELUS, an internet start-up, and BCE (Bell companies) where he held senior level positions in strategy, product development, and product management.  He was a member of the original marketing team that launched Bell’s Sympatico Internet service brand in 1995. Mike has an MBA (Marketing) from Clarkson University and is a graduate of the Ryerson Business School (Marketing).

George Horhota B.A., J.D., ICD.D

George is an entrepreneur, change agent executive and strategic director who is passionate about mentoring early stage venture teams to achieve their potential.

He has championed transformations in the telecom/software, corporate real estate/shared workspace, entertainment and financial services sectors.

While serving as a director of a SaaS software company (founded by CI Financial’s G. Raymond Chang), he was appointed by Ray to be President/CEO of BrightLane.  George designed and led the creation of Toronto’s largest for profit single-site coworking centre. Home to a community of 250 entrepreneurs (three-quarters in tech), BrightLane provided him with a unique opportunity to collaborate with extraordinary entrepreneur teams while advancing Ray Chang’s commitment to fostering lifelong learning.

George co-founded SuiteWorks (a pioneer in enabling remote work), was President of a 450-person telecom team, CFO of a publicly-traded technology company and managed RBC’s $10 billion loan portfolio focused on the IT/entertainment/telecom/cable sectors.  He has been responsible for raising $175 million+ in angel, venture capital and private equity financing.

George serves as a member of the Ontario Centres of Excellence College of Reviewers.  He is a Senior Industrial Advisor to the European Bank for Reconstruction & Development’s TurnAround Management Programme and a Director of Community Trust Company.

Tony Canapini

Tony Canapini

Chief Operating Officer at Think Cards Inc.

Tony is an entrepreneurial and results oriented Management Consultant and Business Executive with a Chartered Professional Accountant designation. Tony possesses over 25 years of senior management experience in high tech blue chip companies in Telecommunications, Financial Services, Customer Service, and Marketing. A business leader with an operational and financial background, Tony has a proven track record of creating and leading innovation teams, building new businesses, and increasing profits in start-up companies and in new divisions of large corporates.

Tony has run growth businesses in the high tech industry focusing on operational processes, customer data, advanced analytics, and technology. Tony’s been VP Business Development with Equifax Canada, GM Canada for ID Analytics, Country Manager, Experian Canada, and more recently CEO Patent Rights Group and COO of Think Cards Inc.

Nick Cramaro

Nicholas Cramaro

Software Developer at Konrad Group

Nicholas Cramaro currently works at Konard Group as their Software Developer. He is also an entrepreneur and started a web designing business with a partner while studying at George Brown. He worked on large scale projects and collaborated with external vendors. With the growing demand him and his partner created opportunities for his fellow classmates and expanded his team. While at school, he was also become a part of Office of Research and Innovation.

Prior to starting his own business, Nicholas worked at Cramaro Tarpaulin Systems and Insta-Fence, a manufacturing company where he gained extensive knowledge of logistics, streamlining the company’s processes and creating efficiencies. He also played an important part in revamping the company’s marketing and online presence which included organizing graphic designers, writing marketing material, as well ensuring localized versions of the site and numerous publications were up to par.

Robert Gold

Robert Gold MBA, FCPA, FCA

Managing Partner, Bennett Gold LLP Chartered Accountants

Robert Gold currently runs and manages a public practice accounting firm focussing on entrepreneurs and owner-managed enterprises. He is also a well known business advisor for the practical business insights and his passion for helping entrepreneurs and leaders throughout the business community in the Greater Toronto Area. In addition, he has produced and co-hosted Canada’s most successful business podcast, the PROFIT BusinessCast. The podcast has been running since 2007 and has attracted a following of thousands of business owners, managers, and leaders.

He has co-authored two books: “Business Truths – 96 Proven Ways To Build Loyalty, Grow Profits, And Succeed At Everything In Between” and “Business Success Stories”. He has judged the Canadian Inventor Of The Year Awards for three successive years and won the award for Accounting Marketer of The Year presented by The Association for Accounting Marketing; and for Business Excellence, presented by the North York Chamber of Commerce.

Gordon Hunter

Dr. M. Gordon Hunter

Professor of Information Systems in the Faculty of Management, The University of Lethbridge

Dr. M. Gordon Hunter is a professor of information systems in the faculty of management at the University of Lethbridge, in Alberta, Canada. He has also been appointed visiting professor in the Faculty of Business, Computing and Information Management at London South Bank University. Gordon has previously held academic positions at universities in Canada, Hong Kong, and Singapore. He has held visiting positions at universities in Australia, England, Germany, Monaco, New Zealand, Poland, Turkey, and USA.

He has a Bachelor of Commerce Degree from the University of Saskatchewan and a PhD from the Strathclyde Business School at the University of Strathclyde. Gordon has also obtained a Certified Management Accountant (CMA) designation. He is a Chartered Information Technology Professional (CITP) and a Chartered Member of the British Computer Society. Gordon is also a member of the Canadian Information Processing Society (CIPS), where he has obtained designations including Information Systems Professional (ISP), Canadian Information Technology Professional (CITP), and International Information Technology Professional (IITP). At the University of Lethbridge Gordon is the director of the Small Business Institute. He has extensive experience as a systems analyst and manager in industry and government organizations in Canada.

Learn more about the Advantage10 platform. Coming soon . . .